I think GM has mis-handled this. They handled it like any other order/pre-order, but with the quantity of orders, they should have set up something special. My interpretation of this is the following-
HOW THEY ARE HANDLING IT
1. They are letting the dealer determine the order in which that particular dealer's order are entered.
2. They are giving dealers their allocations only as they get a slot for a build.
3. They have no understandable logical pattern for how they give out dealer allocations and they don't tell dealers when they are going to get an allocation.
HOW THEY SHOULD HAVE HANDLED IT
1. Accept in a larger batch of pre-orders rather than just at 2 week intervals (or even take them all in). Arrange those orders in what ever way they want (preferrably by date ordered) to build them and then inform the dealer of their spot in line.
2. Maintain that list so it is easy for someone to see where they are in line and dealers can give their customers an accurate feel for it. I know they wouldn't want to give dates, but even things like "as of today, there are 520 people ahead of you" would be good enough. We could see progress.
WHAT THEY SHOULD DO NOW
1. Get the dealers an estimate of when they will receive allocations rather than this "By September 2009" line. Then the dealer will at least be able to say to hddan or anyone else "We expect our first allocation to come the first week of April, and that is yours".
I FEEL it is the DEALERS who should be COMPLAINING to GM on our behalf. Maybe there is nothing they can do, but your DEALER CANNOT DO ANYTHING if they have not received an allocation. There must be someone at GM they can call and say "Hey, when are we gonna get an allocation?"
I am completely content to wait. I like to be the first with new things, but I am ok with seeing other Camaros on the street before I have mine. A month or 2 isn't going to kill me.