Hopefully they will go on a major marketing blitz. So far the commercials that I have seen have been pretty good for even mudane vehicles. But some of the more aggressive ones (the Cobalt and Vette ball toss, The SSR 180 on the trailer etc., and the one that got canned) have been pretty good. They need to keep that up and do some like the old TA commercial I saw a while back with the black TA eating up the red exotic at the stoplight. And I still can't remember any Camaro ones. If they market it like they are doing and do some exciting ones like the Ford has with the mustang I predict every one will be sold.
2000 Red 1SC Z28 A4 - dead for now
2005 Black GTO M6 6.0 - Split daily driver
1987 Silver Fiero GT - Split daily driver