Chevrolet Sells 2.35 Million Vehicles and Sets Record First-Half Global Sales - Business - Press Releases - msnbc.com
- Growth fueled by successful new models including the Chevrolet Cruze which has exceeded 800,000 world sales since being introduced in 2009
DETROIT, MICHIGAN — Editors Note: There is a photo associated with this press release.
Chevrolet sold 2.35 million vehicles globally in the first six months of 2011, the best half-year performance in Chevrolet's 100-year history.
"Founded in the United States by a Swiss emigre, Chevrolet was created with a global focus," said Joel Ewanick, GM global chief marketing officer. "One hundred years later, Louis Chevrolet's roots continue to shape our company, and enable Chevrolet to offer great products and service to customers in more than 120 countries around the world. We will continue to work at bringing new customers to the Chevy family - no matter where they live."
Chevrolet sold 286,499 more vehicles in the first half of 2011 than the same time period of 2010, representing a 14 percent increase year over year. In addition, Chevrolet set record first-half sales in many countries, including the key markets of: Argentina, Brazil, Chile, China, Colombia, Denmark, Ecuador, France, South Africa, and Turkey.
For the first half of 2011, Chevrolet recorded sales gains in all of its top
five markets, including:
-- The United States, where sales are up 16 percent following nine
consecutive months of year-over-year sales increases.
-- Brazil, where sales are up 0.4 percent over the best-ever-sales pace set
-- China, where sales climbed 15 percent to set the brand's best first-half
-- Russia, where sales were up 54 percent as the brand continues to be the
best-selling global brand in the country
-- Canada, where sales climbed 8 percent, and have more than doubled the
pace of industry growth for the past 18 months
The potential for Chevrolet's continued growth is demonstrated in the emerging markets of Brazil, Russia and China, which are three of the brand's top five countries. Chevrolet's combined sales strength in the "BRIC" countries, including India, is unmatched.
Chevrolet's New Products Set the Pace
Much of Chevrolet's global growth can be attributed to the wave of new models, such as the Chevrolet Cruze compact car, Spark mini car, all-new Aveo/Sonic small car, and Orlando MPV. They will soon be joined globally by the all-new Chevrolet Malibu midsize car, and the all-new Colorado compact pickup, which will go on sale later this year.
Chevrolet sold more than 330,000 Cruzes worldwide during the first half of 2011, a 132-percent increase over the same time period a year ago. Much of that growth came in China and the United States, where Cruze was the best-selling passenger car in the country in June. In Canada, Cruze sales are up 65 percent compared to the model it replaced. Since introduction in early 2009, Cruze has sold more than 800,000 units worldwide, and is on track to exceed 1 million before the end of 2012.
"The success of the Cruze illustrates what is possible when you listen to your customers," said Mary Barra, senior vice president, GM Global Product Development. "By offering drivers more than they expected in a compact car, the Cruze has redefined the global segment and is on track to bring a million new customers to Chevrolet. We are applying that same customer-focused approach to all of our global introductions, including Orlando, Colorado, Malibu, Spark, and Aveo/Sonic."
Founded in Detroit in 1911, Chevrolet celebrates its centennial as a global automotive brand with annual sales of about 4.25 million vehicles in more than 120 countries. Chevrolet provides consumers with fuel-efficient, safe and reliable vehicles that deliver high quality, expressive design, spirited performance and value. The Chevrolet portfolio includes iconic performance cars such as Corvette and Camaro; dependable, long-lasting pickups and SUVs such as Silverado and Suburban; and award-winning passenger cars and crossovers such as Spark, Cruze, Malibu, Equinox and Traverse. Chevrolet also offers "gas-friendly to gas-free" solutions including Cruze Eco and Volt. Cruze Eco offers 42 mpg highway while Volt offers 35 miles of electric, gasoline-free driving and an additional 344 miles of extended range. Most new Chevrolet models offer OnStar safety, security and convenience technologies including OnStar Hands-Free Calling, Automatic Crash Response and Stolen Vehicle Slowdown. More information regarding Chevrolet models can be found at 2011 Cars, SUVs, Trucks, Crossovers & Vans | Chevrolet