OnStarís mobile app, launched last year in the midst of the marketing barrage for the 2011 Chevrolet Volt, has been downloaded by more than 56,000 active users thus far, and has had more than 1.3 million interactions to date.
Now General Motors is rolling out the OnStar app to 14 more models from Chevrolet, Buick, GMC and Cadillacís 2010 lineups. The app allows users to download vehicle data and more to their mobile devices. So far, Chevrolet Cruze and Silverado drivers use the app most frequently.
In addition to expanded mobile app coverage, customers of non-GM or older GM vehicles will soon be able to benefit from OnStar service with the brandís new FMV rearview mirror module. First announced at this yearís Consumer Electronics show in Las Vegas, the module includes built-in capability for automatic crash response, turn-by-turn navigation, stolen vehicle assistance, and Bluetooth hands-free calling.
The module will first be offered through Best Buy stores, and eventually offered through other retail channels. A range of service plans will be offered, starting at $18.95 a month, or $199 a year. The cost of the module itself is $299, plus installation.
Source: General Motors
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