The advertisement for GM that played during the Olympic's included another amazing Chevy Silverado. Not told fully in the ad is a truly awesome story about how New York firefighter Craig Monahan's truck survived the collapse of the World Trade center. A summary can be found here on autoblog. The full story, as told here, by a friend of the owner, recounts the truck's survival through the collapses and further service as a method of transportation (as well as inspiration) for firefighters involved in the rescue efforts.
This was the quote that got me: "When he reached into the singed interior and turned the ignition key, [he said] that it served as an inspiration; "If that truck could keep going, then we could all keep going." atriot: