[Chris 96 WS6]

Results taken from LS1LT1.com's 5th Gen Camaro Survey, shortly after the debut of the concept car at NAIAS:

http://www.ls1lt1.com/forum/showthread.php?t=2519

Based on 551 total responses.

This post is all results. I'll post later the results sorted by key factors:

A1 Age: Please choose the answer that best represents your age.
AnswerCountPercentage
17 or under (A) 15 2.72%
18 - 24 (B) 227 41.20%
25-34 (C) 190 34.48%
35-44 (D) 97 17.60%
60+ (E) 20 3.63%
60+ (F) 2 0.36%

Gender: Please select your gender.
AnswerCountPercentage
Female (F) 6 1.09%
Male (M) 545 98.91%

A3 Income: Please choose the answer that best represents your annual income.
AnswerCount Percentage
No answer 0 0.00%
$0 - $10,000 (A) 50 9.07%
$10,001-19,999 (B) 52 9.44%
$20,000-$29,999 (C) 80 14.52%
$30,000-$44,999 (D) 114 20.69%
$45,000-$60,000 (E) 103 18.69%
More than $60,001 (F) 152 27.59%

A4 Marital: Please select your marital status.
AnswerCountPercentage
Single, never married (A) 327 59.35%
Married, no kids (B) 73 13.25%
Married, 1 or more kids under age of 18. (C) 100 18.15%
Married with grown kids (D) 32 5.81%
Divorced w/ or w/o kids (E) 19 3.45%

Impressions(1): On a scale of 1-10 with 1 being the worst and 10 being the best, how would you rate the Camaro concept overall?
[Select a number]
AnswerCountPercentage
1 (1) 5 0.91%
2 (2) 0 0.00%
3 (3) 5 0.91%
4 (4) 2 0.36%
5 (5) 14 2.54%
6 (6) 20 3.63%
7 (7) 57 10.34%
8 (8) 126 22.87%
9 (9) 200 36.30%
10 (10) 122 22.14%

B3 Styling: What do you think about the styling of the Camaro Concept? AnswerCount Percentage

No answer 11 2.00%
I love it just like it is! (A) 340 61.71%
Its a little too retro for my taste...needs to be more modern (B) 78 14.16%
Its way too retro. Enough with the retro design (C) 19 3.45%
I'm dissappointed, my expectations were greater (D) 55 9.98%
I am buying it no matter what it looks like. (E) 48 8.71%

B4 Likely: If GM were to produce the new Camaro again starting in 2009, how likely would you be to purchase one with 1 being not likely at all and 5 being very likely
AnswerCountPercentage
1 (1) 30 5.44%
2 (2) 34 6.17%
3 (3) 66 11.98%
4 (4) 154 27.95%
5 (5) 267 48.46%

B5 Current: What kind of car do you currently own (check all that apply)
AnswerCount Percentage
3rd Gen F-body (Camaro or Firebird/TA) (A) 99 17.97%
1993-2002 F-body (Camaro or Firebird/TA) (B)402 72.96%
Corvette 1984-1996 (C) 7 1.27%
Corvette 1997-2004 (D) 21 3.81%
Corvette 2005+ (E) 3 0.54%
2004+ GTO (F) 11 2.00%
1994-1996 Impala SS (G) 9 1.63%
Grand Prix & GTP (H) 24 4.36%
Other GM performance car (I) 153 27.77%
Non-Gm product (J) 131 23.77%

B6 Price: What is the most you would be willing to pay for a 2009 V8 Camaro?
AnswerCount Percentage
Under $25,000 (A) 63 11.43%
$25,001-$30,000 (B) 286 51.91%
$30,001 -$35,000 (C) 167 30.31%
Over $35,000 (D) 35 6.35%

C1 Purchasing: When do you plan to purchase your next new car?
AnswerCount Percentage
No answer 43 7.80%
Within the next 6 months (A) 19 3.45%
Within the next year (B) 46 8.35%
Within the next 2 years (C) 179 32.49%
In the next 5 years (D) 229 41.56%
Longer than 5 years from now (E) 20 3.63%
I never buy new cars (F) 15 2.72%

C2 Other buys: If you don't buy a new Camaro when it comes out, what NEW car will you buy instead? (leave unanswered if you don't buy new)
Answer CountPercentage
No answer 94 17.06%
Corvette C6 or C6 Z06 (A) 89 16.15%
Pontiac GTO (B) 65 11.80%
Ford Mustang or GT500 (C) 49 8.89%
Dodge Charger or Challenger (D) 132 23.96%
A truck of some sort (E) 48 8.71%
Other (F) 74 13.43%

 

[Chris 96 WS6]

Here are the results just for the 267 people who said they are Very Likely to Buy the car if it is built (5 on a scale of 1-5)

Please choose the answer that best represents your age. AnswerCountPercentage

17 or under (A) 10 3.75%
18 - 24 (B) 111 41.57%
25-34 (C) 98 36.70%
35-44 (D) 41 15.36%
60+ (E) 6 2.25%
60+ (F) 1 0.37%

A2 Gender: Please select your gender.
AnswerCountPercentage
Female (F) 3 1.12%
Male (M) 264 98.88%

A3 Income: Please choose the answer that best represents your annual income.
AnswerCount Percentage
$0 - $10,000 (A) 24 8.99%
$10,001-19,999 (B) 22 8.24%
$20,000-$29,999 (C) 36 13.48%
$30,000-$44,999 (D) 58 21.72%
$45,000-$60,000 (E) 58 21.72%
More than $60,001 (F) 69 25.84%

A4 Marital: Please select your marital status.
AnswerCountPercentage
Single, never married (A) 164 61.42%
Married, no kids (B) 34 12.73%
Married, 1 or more kids under age of 18. (C) 46 17.23%
Married with grown kids (D) 14 5.24%
Divorced w/ or w/o kids (E) 9 3.37%

B2 Impressions(1): On a scale of 1-10 with 1 being the worst and 10 being the best, how would you rate the Camaro concept overall?
[Select a number]
AnswerCountPercentage
1 (1) 0 0.00%
2 (2) 0 0.00%
3 (3) 0 0.00%
4 (4) 0 0.00%
5 (5) 0 0.00%
6 (6) 1 0.37%
7 (7) 11 4.12%
8 (8) 40 14.98%
9 (9) 125 46.82%
10 (10) 90 33.71%

B3 Styling: What do you think about the styling of the Camaro Concept?
AnswerCount Percentage
No answer 2 0.75%
I love it just like it is! (A) 205 76.78%
Its a little too retro for my taste...needs to be more modern (B) 24 8.99%
Its way too retro. Enough with the retro design (C) 2 0.75%
I'm dissappointed, my expectations were greater (D) 4 1.50%
I am buying it no matter what it looks like. (E) 30 11.24%

B5 Current: What kind of car do you currently own (check all that apply)
AnswerCount Percentage
3rd Gen F-body (Camaro or Firebird/TA) (A) 50 18.73%
1993-2002 F-body (Camaro or Firebird/TA) (B) 212 79.40%
Corvette 1984-1996 (C) 4 1.50%
Corvette 1997-2004 (D) 10 3.75%
Corvette 2005+ (E) 2 0.75%
2004+ GTO (F) 3 1.12%
1994-1996 Impala SS (G) 3 1.12%
Grand Prix & GTP (H) 14 5.24%
Other GM performance car (I) 79 29.59%
Non-Gm product (J) 57 21.35%

B6 Price: What is the most you would be willing to pay for a 2009 V8 Camaro?
AnswerCount Percentage

Under $25,000 (A) 23 8.61%
$25,001-$30,000 (B) 115 43.07%
$30,001 -$35,000 (C) 100 37.45%
Over $35,000 (D) 29 10.86%

C1 Purchasing: When do you plan to purchase your next new car?
AnswerCount Percentage
No answer 17 6.37%
Within the next 6 months (A) 9 3.37%
Within the next year (B) 24 8.99%
Within the next 2 years (C) 105 39.33%
In the next 5 years (D) 109 40.82%
Longer than 5 years from now (E) 2 0.75%
I never buy new cars (F) 1 0.37%

C2 Other buys: If you don't buy a new Camaro when it comes out, what NEW car will you buy instead? (leave unanswered if you don't buy new)
Answer CountPercentage
No answer 40 14.98%
Corvette C6 or C6 Z06 (A) 48 17.98%
Pontiac GTO (B) 33 12.36%
Ford Mustang or GT500 (C) 28 10.49%
Dodge Charger or Challenger (D) 65 24.34%
A truck of some sort (E) 20 7.49%
Other (F) 33 12.36%

 

[Chris 96 WS6]

Interesting...has GM read these polls?

I sent the results to Settlemire...don't know if he's spent any time on them though.